Hewlett Packard Enterprise Global HQ

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Total Pixels

40.7 Million

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Pixel Pitch

1.25 mm, 2.5 mm

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Display Count


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Square feet


Hewlett Packard Enterprise (HPE) Global Headquarters

SNA Displays manufactured over a thousand square feet of digital signage for the Hewlett Packard Enterprise (HPE) Houston campus. The digital signage network provides immersive experiences, artistic and inspirational pieces, and branded content, all built with LED display technology from SNA Displays. Technology integration company i.e.Smart Systems oversaw the project.

HPE Global Headquarters Display Summary
Display Pitch Size (h x w) Resolution
Lobby 2.5 mm 28' x 13'1" 3,420 x 1,600
The Fishbowl (each side) 2.5 mm 7'5" x 11'10" 900 x 1,440
Immersive Theater 1.25 mm 7'5" x 49'10" 1,800 x 12,160
Curved Video Wall 1.25 mm 5'11" x 10'6" 1,440 x 2,560
The PlayGround 1.25 mm 7'5" x 13'1" 1,800 x 3,200



HPE’s lobby display is a 2.5 mm pixel pitch, vertically oriented LED screen used for artistic and mood-setting content. The BOLD™ Interior lobby display stands approximately 28 feet tall and 13 feet wide (3,420 x 1,600), giving it 368 square feet of digital canvas and approximately 5.5 million total pixels.

The Fishbowl

The Fishbowl is an immersive installation with two LED walls and an LED floor with glue-on-board pixel packaging, made with 2.5 mm pixel spacing. Each of the Fishbowl's faces is approximately 7 feet by 12 feet with a resolution of 900 x 1,440 pixels. Also built from SNA Displays’ BOLD™ Interior product line, the Fishbowl consists of 3.9 million pixels.

Immersive Theater

The Immersive Theater features a concave BRILLIANT™ Interior LED video display that curves around HPE's in-house movie-theater-style space  equipped with stadium seating. The display has a 15-foot radius and employs a 1.25 mm narrow-pixel-pitch (NPP). At approximately 7 feet tall and 50 feet wide with a resolution of 1,800 x 12,160, the video wall comprises nearly 22 million pixels. The theater's visual content was custom-designed to provide a completely immersive experience. To enhance the Immersive Theater experience, i.e.Smart Systems integrated a 15.5-channel theater sound system.

Curved Video Wall

Outside the theater is a convex LED video wall with a 13-foot radius. At approximately 6' tall by 10'6" wide, the display employs a 1.25 mm pixel pitch and a resolution of 1,400 x 2,560 pixels.

The PlayGround

The PlayGround was designed as an executive briefing center. It features a 1.25 mm pixel pitch video screen that is 7'5" tall by 13'1" wide (1,800 x 3,200), giving it 5.8 million total pixels. The space also has interactive screens and tables, Oculus experience systems, and even HPE/Mercedes’ full-sized F1 Car.


The lobby video wall was installed by AV integrator Digital Dreams while the PlayGround, Immersive Theater, and Fishbowl LED screens were installed by Ion Visual Solutions.

SNA Displays will provide a large-format exterior LED spectacular at the HPE campus in 2022. For more information, visit the Hewlett Packard Enterprise news release on the SNA Displays website.

About i.e.Smart Systems

i.e.Smart Systems is an AV integrator specializing in technology infrastructure. They offer services in AV solutions, structured cabling, security technologies, project management, and maintenance/support. To learn more, visit iesmartsystems.com.


Digital Dreams is an audio-video integrator that specializes in installing direct-view LED, data cables, thermal detection, video conferencing rooms, security systems, and other technology systems. For more, visit digitaldreams.us.

About Ion Visual Solutions

Ion Visual Solutions specializes in video wall installation, mounting system installation, and display rehabilitation. Their services also include design, engineering, and project management. For more information, visit ion-visual.com.



Project Location

1701 E Mossy Oaks Road, Spring, TX 

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