Rogers Centre

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Total Pixels


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Pixel Pitch

16 mm



60 X 2,360

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Square feet


LED Ribbon Board at Rogers Centre

As part of a digital signage upgrade, SNA Displays added a curved, 124-foot-long LED ribbon display to the Rogers Centre, home to MLB’s Toronto Blue Jays. Opened in 1989, the ballpark is a multi-purpose stadium with a retractable roof and seating for 46,000 guests. The entertainment venue primarily hosts sporting events; however, it regularly accommodates conventions, circuses, pro-wrestling, concerts, monster truck shows, and more.

Owner-representative Anthony James Partners (AJP) provided design and procurement services, selecting SNA Displays’ EMPIRE™ Exterior video display technology for the renovation. Ontario-based Trade Sync provided sign installation services.

Located in left-field homerun territory at the 200 level, the 16 mm ribbon board is part of the stadium’s “Outfield District” and allows for ease of access with minimal tools.

Visit SNA Displays’ news release about the Rogers Centre LED ribbon for more.

Sports & Entertainment

Sports arenas employ dvLED technology for scoreboards, in-house big-screen game broadcasts, VIP lounges, ribbon boards, concourse displays, and more. In fact, modern sports stadiums are using digital display technology to evolve into multi-purpose entertainment complexes. Digital displays capable of ultra-high definition, eye-catching content attract crowds and drive revenue to local establishments.

As these LED displays entice, electrify, and entertain crowds, they also broadcast important information, generate revenue opportunities, and increase overall audience engagement.


Project Location

1 Blue Jays Way, Toronto, ON, Canada

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