SNA Displays Adds 124-foot LED Ribbon to Rogers Centre Ahead of ‘23 MLB Season

TORONTO—The Rogers Centre, home to MLB’s Toronto Blue Jays, added a new LED ribbon prior to the 2023 home opener. Opened in 1989, the ballpark is a multi-purpose stadium with a retractable roof. With a 46,000-seat capacity post-renovation, the entertainment venue primarily hosts sporting events but also accommodates conventions, circuses, pro-wrestling, concerts, monster truck shows, and more.

Owner-representative Anthony James Partners (AJP) provided design and procurement services, selecting SNA Displays’ 16 millimeter EMPIRE™ Exterior video display technology for the renovation.

The curved, 124-foot-long (60 x 2,360 pixels) LED ribbon display is located in left-field homerun territory at the 200 level. The ribbon board is part of the stadium’s new “Outfield District” and allows for ease of access with minimal tools.  

“Engaging spectators is a sporting venue’s main priority and we are thrilled to be a part of that for the Rogers Centre,” said AJ Faxel, director of sports and live events for SNA Displays. “Since the stadium was built two and a half decades ago, the Rogers Centre has continued to improve its fan experience through renovations and digital signage improvements.”

Ontario-based Trade Sync provided sign installation services.

Visit SNA Displays’ Rogers Centre portfolio page for more.

About SNA Displays

SNA Displays brings creative visions to life by building high-end digital displays as vivid and dynamic as the imagination. SNA Displays employs a team of SNAPros™—engineers, skilled project managers, systems experts, installation managers, and support staff—whose mission is total project satisfaction.

SNA Displays is headquartered in Times Square and has worked with clients to design and build some of the largest and most recognizable digital spectaculars in the world. Discover how Dreams Live Digitally® at

About Anthony James Partners

Anthony James Partners (AJP) is an industry-leading Owner’s Representative and Technology Consultant that specializes in large-scale technology design and acquisition. A majority-owned subsidiary of the world’s leading producer of entertainment experience, ASM Global, AJP works with top professional sports teams, college campuses and facility managers across North America and Europe. Key services include facility audit, strategic planning, design, financial modeling, procurement, and construction oversight. Technology disciplines include LED Displays, broadcast, audio, network, infrastructure cabling, DAS/Wi-Fi, event and specialty show lighting, digital signage, and more. Visit to learn more, or connect with AJP on Twitter and LinkedIn.

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