AUSTIN—Simon Property Group, a leader in global retail destinations, recently added a digital advertising platform from LED screen manufacturer SNA Displays to one of its premier shopping centers in north Austin. Situated in a beautiful park-like setting, The Domain features 100 high-end boutiques, traditional retail stores, and restaurants, as well as hotels, residential units, and office space.
The 6.6 mm EMPIRE™ Exterior XS LED video display wraps the corner stairwell of a parking garage at the intersection of Domain Drive and Palm Way, facing northeast. The 90-degree corner display measures 23’8″ high x 36’9″ wide (1,080 x 1,680 pixels) and processes 1.8 million pixels.
“There’s not a more dynamic way to deliver on-premises messaging than through large-format digital signage,” said Pete Simon, out-of-home director of sales for SNA Displays. “By replacing aging static signage with high-end LED display technology, Simon has demonstrated their commitment to an elevated, more aesthetically pleasing, and more sustainable retail experience.”
Vital Signs provided LED installation services.
See also The Domain portfolio page.
About SNA Displays
SNA Displays is a leading LED video display manufacturer across several market sectors including sports and live-event venues, out-of-home (OOH), commercial real estate, retail environments, museums and commissioned digital art, workplaces, new construction, and many others. With a focus on quality, technological and construction expertise, and dependable service, we have worked alongside technology partners to design and build some of the largest and most recognizable LED video installations in the world. Discover how Dreams Live Digitally® at snadisplays.com.