Salesforce Tower New York

Total Pixels

54.5 Million

Pixel Pitch

1.6 mm - 2.5 mm

Display Count

9

Square feet

1,880

Salesforce Tower New York

SNA Displays manufactured nine LED screens for Salesforce Tower in New York, located in the city’s Bryant Park area just outside the Times Square bowtie. The digital displays, a combination of BOLD™ Interior and BRILLIANT™ Interior LED video technology, demonstrate Salesforce’s expertise in using cutting-edge tech as part of its corporate identity.

Salesforce Tower New York Display Summary
Location	Pitch	Product	Size (h x w)	Resolution
Lobby	2.5 mm	BOLD™ Interior	10'4" x 19'8"	1,260 x 2,400
Gallery	2.5 mm	BOLD™ Interior	11'1" x 17'1"	1,350 x 2,080
Salon	1.6 mm	BRILLIANT™ Interior	7'5" x 26'4"	1,350 x 4,800
L23 Reception	1.9 mm	BRILLIANT™ Interior	8'1" x 14'5"	1,287 x 2,288
Town Hall	1.6 mm	BRILLIANT™ Interior	13'4" x 62'6"	2,430 x 11,400
S and NE Conference Rooms (x2)	1.6 mm	BRILLIANT™ Interior	6'8" x 11'10"	1,215 x 2,160
Ohana Room	1.6 mm	BRILLIANT™ Interior	8'10" x 15'9"	1,620 x 2,880
L41 Conference Room	1.6 mm	BRILLIANT™ Interior	5'2" x 9'2"	945 x 1,680

The displays feature brand-focused content developed by Sensory Interactive that makes each of the software giant’s locations feel familiar, even though they’re often separated by thousands of miles.

The lobby and gallery screens in Salesforce Tower New York are BOLD™ Interior video display products and use a 2.5 mm pixel pitch; they have respective resolutions of 1,260 x 2,400 pixels wide and 1,350 by 2,080 pixels.

The Townhall display at Salesforce Tower New York contains an astonishing 27.7 million pixels, making it one of the highest-resolution continuous LED screens in the United States.

The remaining seven LED screens exemplify SNA Displays’ BRILLIANT™ Interior line of indoor products. Aside from the reception video wall, which has a 1.9 mm pixel pitch, they each employ a 1.6 mm pixel pitch, come in a variety of sizes and resolutions, and appear in the building’s Innovation and Transformation Center, a collection of conference rooms and multifunction spaces.

Two noteworthy screens are found in the building’s Townhall and Ohana rooms.

The Townhall display at Salesforce Tower New York contains an astonishing 27.7 million pixels, making it one of the highest-resolution continuous LED screens in the United States. The pixel-rich display is 13'4" high and 62'6" long (2,430 x 11,400 pixels).

The LED display in the Ohana room is 8'10" x 15'9" with a total of 4.7 million pixels (1,620 x 2,880). For examples of similar Townhall and Ohana displays, visit the project pages for Salesforce Tower (San Francisco) and Salesforce Tower Indianapolis.

The nine displays have a combined 54.5 million pixels and cover 1,880 square feet of digital canvas. They were installed by Whitlock, a leading technology integrator and a partner in SNA Displays’ North American channel program.