Salesforce Tower London
Total Pixels
10.8 Million
Pixel Pitch
1.2 mm, 1.6 mm
Display Count
3
Square feet
277
Salesforce Tower London
SNA Displays manufactured three BRILLIANT™ Interior digital displays for Salesforce Tower London, located on several floors of what is officially called 110 Bishopsgate (formerly Heron Tower), the tallest building in London’s financial district and the third tallest skyscraper in the United Kingdom.
| Salesforce Tower London Display Summary | ||||
|---|---|---|---|---|
| Location | Pitch | Product | Size (h x w) | Resolution |
| Innovation Centre | 1.2 mm | BRILLIANT™ Interior | 5'11" x 10'6" | 1,440 x 2,560 |
| L37 Reception Room | 1.6 mm | BRILLIANT™ Interior | 7'5" x 13'2" | 1,350 x 2,400 |
| Ohana Reception Room | 1.6 mm | BRILLIANT™ Interior | 8'2" x 14'5" | 1,485 x 2,640 |
One of these video walls, which uses a 1.2 mm pixel pitch, is in the software company’s Innovation Centre, a cutting-edge space designed to inspire employees to engage with customers in meaningful ways. The display is 5'11" tall by 10'6" wide (1,440 x 2,560 pixels) and processes 3.7 million pixels.
The other two LED screens, one in the 37th-floor reception room and the other in the skyscraper’s Ohana room, employ a 1.6 mm pixel pitch. They are 7'5" tall by 13'2" wide and 8'1" by 14'5", respectively. The reception display processes 3.2 million pixels while the Ohana room display processes 3.9 million pixels.
Combined, the three displays process 10.8 million pixels.
Concept Signs installed the direct-view LEDs while Overbury provided general contractor services.
Product
Project Location
110 Bishopsgate, London, England