Salesforce Tower Atlanta

SNA pixel count icon

Total Pixels

10.2 Million

SNA pixel pitch icon

Pixel Pitch

1.67 mm, 2.5 mm

SNA display count icon 2

Display Count

2

SNA sf icon

Square feet

590

Salesforce Tower Atlanta

The Buckhead area of North Atlanta is home to Salesforce Tower Atlanta, one of the software giant’s ever-growing roster of locations. SNA Displays manufactured a BOLD™ interior LED screen for the lobby of the 34-floor property, which is also the city’s 25th-tallest building.

SNA Displays partnered with HITT (general contractor) and Diversified (integrator and display installer). Sensory Interactive, which develops and manages digital media installations and brand-focused content for Salesforce facilities around the globe, oversaw all aspects of the project.

“Our partners were all great to work with,” said Nick Gioia, project manager for SNA Displays. “We really have great partnership teams, which is essential when integrating high-end display technology for such a high-end brand.”

The BOLD™ interior display product uses a 2.5 mm pixel pitch and a resolution of 2,070 pixels high by 3,680 pixels wide (17' x 30'2") for a total of 512 square feet of digital canvas and 7.6 million pixels.

Construction is also underway on a BRILLIANT™ interior display for the building’s 34th-floor conference room.  It will use a 1.67 mm pixel pitch at a resolution of 1,215 by 2,160 (6'8" x 11'10") for a total of 2.6 million pixels. The installation is expected to be completed later in 2020.

Product

Project Location

950 E Paces Ferry Road, Atlanta, GA

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