Home Goods Brand

A home goods online retailer opened its first brick-and-mortar store just north of Chicago to provide an in-person shopping option for customers, choosing a pair of direct-view LED screens from SNA Displays as part of the elevated experience.

A 1.9 mm BRILLIANT™ Interior LED video display greets guests at the main entrance of the north Chicago storefront. The 6' x 6' (936 x 936 pixels) fine-pitch video screen is flush-mounted to sleek decorative wood paneling reminiscent of the type of home goods the brand offers.

In the store’s atrium is a 2.5 mm BOLD™ Interior LED video wall that measures 19'8" tall x 19'2" wide (2,340 x 2,400) and processes 5.6 million pixels. The large-format atrium LED video display is mounted to a wood panel wall next to a set of escalators between the first and second floors. The space employs an open-floor concept with large windows that offer natural lighting.

Along with the two LED video walls, more than a dozen LCDs throughout the storefront are integrated into a single network.

Camera Corner Connecting Point (CCCP) provided installation services for both LED displays.