Essex Hollywood Digital - The Blade

SNA Displays provided a large-format outdoor LED display to media company Dream Outdoor for an out-of-home (OOH) advertising location across the street from the Hollywood Palladium theater and the Hollywood Walk of Fame headquarters. Known as "The Blade," this DOOH platform is façade-mounted to Wallace on Sunset, an apartment complex on Sunset Blvd. in central Hollywood that is owned by real estate investment trust Essex.

Facing east and mounted at a slight angle for better viewing from Sunset, the vertically oriented EMPIRE™ Exterior XA LED video display measures 29’11” high x 10’6” wide (1,140 x 400 pixels) with a pixel pitch of 8 mm.

YESCO provided LED installation services.

See also Essex Hollywood Digital Lights Up Sunset Blvd.