Cow Palace

SNA pixel count icon

Total Pixels


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Pixel Pitch

10 mm

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288 x 704

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Square feet


Cow Palace Arena & Events Center Digital Marquee

The Cow Palace, a multipurpose events venue just south of San Francisco, added a 35' tall pylon with a 23' digital marquee from SNA Displays. The 16,500-seat events center plays a significant role in the area’s history and culture, having hosted numerous major musical stars, sports teams, the Grand National Rodeo, and many more live events.

Arena management selected 10 mm EMPIRE™ Exterior LED video display technology for the marquee. The double-sided LED display is 9'5" high x 23' wide (288 x 704 pixels). The display, viewable to east- and westbound traffic on Geneva Ave, welcomes visitors and promotes arena events.

Arrow Sign Co. provided installation services and YESCO provided power and data services.

Visit Cow Palace Arena & Events Center at to learn about upcoming events and book tickets.


Project Location

2600 Geneva Ave, Daly City, CA

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