194 South Wood Lobby

SNA Displays added two BOLD™ Interior LED displays to the lobby of a tenant building in the Metropark Corporate Campus in Iselin, NJ. The building is owned by global commercial real estate company CBRE.

Avison Young, headquartered in Toronto, provided general contractor services.

Both LED video screens wrap around entrances to the building’s elevator bank to create artistic digital archways. The two lobby video walls have 2.5 mm pixel pitch.

One of the digital displays is 8' tall x 29'6" wide with a slight concave radius that matches the lobby’s interior architecture. The resolution of the curved LED display is 990 x 3,600 pixels, not including the doorway cutout. The second video wall is approximately 8' tall and 25'6" wide (990 x 3,120 pixels). Combined, the direct-view LED displays process more than 4.7 million pixels.

SNA Displays’ Client Service Group (CSG) is providing managed services that includes display health, uptime monitoring, and content management. CSG sourced digital artwork from creative studio cFire, which provides soothing nature content such as aquarium-style scenes for the tenant building.

Audio-video specialists Ion Visual Solutions provided installation services and architectural firm Kimmerle Newman Architects provide design services.

Read more at SNA Displays’ news release about the South Wood Office Complex LED displays.

About Client Service Group

SNA Displays' Client Service Group (CSG) is built to complement the technical teams of its customers by offering intelligent display-monitoring tools, technology expertise and skillsets, and other specialized services. CSG also offers assistance in working with media brokers, owners, operations, and hardware providers. For more information, visit snadisplays.com/client-service-group.