SNA Displays Hires AJ Faxel as Director of Sales, East

NEW YORK—SNA Displays recently hired AJ Faxel as its director of sales for the eastern U.S. Most recently, Faxel was vice president of sales at ANC, a video display technology company predominantly in the sports and entertainment arena, where he managed various elements of client partnership from conception through completion.

AJ Faxel

Faxel has more than 15 years of experience in the digital signage industry where he has worked to uncover the most effective and cost-conscious deployments for his clients. His background includes overseeing operations, which involves project management, estimation, service and venue operations, and client services.

“I’m really looking forward to what the future holds,” said Faxel, a native of the Houston area. “SNA Displays has built a great reputation in the LED video business, and I hope to build on that success and take us to new heights.”

Faxel has extensive experience working with high-profile clients, including the Seattle Mariners, Boston Red Sox, University of Texas, Westfield World Trade Center, NYC Fulton Station, Cotton Bowl, and Texas Tech University.

“AJ is a perfect fit for SNA Displays’ commercial division,” said Rick Bortles, SNA Displays’ vice president of global sales. “His prior experience of selling and managing large LED projects fits well with our mega-spectacular strategy. He’s also part of a vast network of sports and entertainment players in the digital signage space that will benefit him, his clients, and our growing company.”

In addition to general outdoor activities, Faxel enjoys golf, tennis, running, and hanging out with his kids. 

About SNA Displays

SNA Displays brings creative visions to life by building high-end digital displays as vivid and dynamic as the imagination. SNA Displays employs a team of SNAPros®—engineers, skilled project managers, systems experts, installation managers, and support staff—whose mission is total project satisfaction.

SNA Displays is headquartered in Times Square and has worked with clients to design and build some of the largest and most recognizable digital spectaculars in the world. Discover how Dreams Live Digitally® at

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