Grandscape Named as a Finalist for the AVIXA Award for Best In-Person Experience

DALLAS, TX––AVIXA, the Audiovisual and Integrated Experience Association, announced the 2021 AV Experience Awards finalists, recognizing Grandscape in the category of Best In-Person Experience. The award entry was submitted by international AV integrator Electrosonic, which was named by AVIXA as a finalist in three categories.

The global AV Experience Award program recognizes the innovative integration of content, space, and AV technology to create or enhance an experience. The award for Best In-Person Experience recognizes when AV technology strategically motivates potential attendees to “get out into the real world to experience something they can’t see, do, or feel anywhere else.”

The Barnycz Group was the experiential designer for the entire Grandscape project, which is built on a 400+ acre site in North Dallas and is one of the largest mixed-use real estate developments in the United States.

The design goal behind Grandscape was to set a new benchmark for in-person experience, using themed technology to attract, entertain, and retain customers.

SNA Displays manufactured much of the LED display technology in use at Grandscape, most notably the Stylon™ display built into the reflecting pool by the main entrance. This 43-foot-tall, double-ellipsoid digital screen welcomes visitors with various creative content including digital art, Grandscape imagery, and third-party advertising. Built with SNA Displays’ EMPIRE™ Exterior line of outdoor LED technology, the double-sided 6.67 mm pixel pitch screen has more than 3,000 square feet of digital canvas and 6.7 million total pixels.

Other key digital signage features on the Grandscape campus are the wraparound marquee above the Galaxy Theater and two rooftop displays that overlook the reflecting pond and the site’s main lawn.

About SNA Displays

SNA Displays brings creative visions to life by building high-end digital displays as vivid and dynamic as the imagination. SNA Displays employs a team of SNAPros™—engineers, skilled project managers, systems experts, installation managers, and support staff—whose mission is total project satisfaction.

SNA Displays is headquartered in Times Square and has worked with clients to design and build some of the largest and most recognizable digital spectaculars in the world. Discover how Dreams Live Digitally® at

About Electrosonic

Electrosonic is an international audiovisual and technology services company that designs, builds, and supports innovative technology solutions that create lasting experiences where people live, work, and play. Founded in 1964, Electrosonic has been recognized for its superior and unsurpassed Technology Master Planning™ and System Integration services. With unique global capability, we deliver highly complex world-class projects across many sectors, including financial services, professional business, entertainment – theme parks, museums and visitor centers, gaming and hospitality, technology and media, energy, and utilities. Electrosonic provides a comprehensive scope of technical and professional services with expertise in ICT and Network Infrastructure, Security, Surveillance and Access Control, Audio, Video and Control Systems, and Acoustics. Electrosonic is where imagination comes to life™. Learn more at

About the Barnycz Group

The Barnycz Group is an experiential design firm specializing in creating unforgettable dynamic environments. From concept to content, the Barnycz Group was the Experiential Designer for the entire project, designing multiple iconic outdoor features at Grandscape, including a 35-foot-tall light sculpture, a 55-foot-wide outdoor stage, and multiple video artworks that play throughout the venue. For more information, visit

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