American Dream Mall Reopens with Vast Digital Signage Network

EAST RUTHERFORD, NJ—The largest mega-mall in the United States, American Dream Meadowlands, is reopening October 1 after a long closure brought on by the COVID-19 pandemic. Safety protocols are in place for all visitors.

The massive site, owned and developed by Triple Five, is spread out over three million square feet and includes a sprawling network of digital signage provided by SNA Displays, the primary display provider for the development, which is one of the largest indoor/outdoor retail and entertainment venues in the world.

SNA American Dream 2

SNA Displays is supplying more than 40,000 square feet of digital signage throughout the American Dream campus and continues to roll out indoor and outdoor LED displays as further development continues.

Located in East Rutherford, New Jersey, American Dream offers numerous attractions. On top of its more than 500 retail stores and restaurants, the destination entertainment venue features an ice-skating rink, DreamWorks Water Park, Big SNOW America—the first indoor ski slope in the U.S., two mini-golf courses, and a Nickelodeon Universe® theme park.

The Spring of 2021 promises even more excitement as the mall plans to open additional retail and entertainment venues.

Throughout the development, SNA Displays is manufacturing 38 dynamic LED displays, including one at the Nickelodeon Universe® theme park and multiple large-format exterior displays visible to the heavy traffic on I-95, Route 120, and Route 3.

Additionally, American Dream is splashed with dozens of LCD kiosks provided by SNA Displays. The digital signage network is managed by the Client Service Group (CSG), a team of service and technical experts at SNA Displays.

Sansi Development Group (SDG), an integral partner in financing American Dream’s state-of-the-art digital media network, is responsible for the development and deployment of advertising and sponsorship opportunities campus wide. All media sales are managed by BOLDSITE Media, a destination media company based in New York City.

For more information, visit snadisplays.com/projects/american-dream-meadowlands.

About SNA Displays

SNA Displays brings creative visions to life by building high-end digital displays as vivid and dynamic as the imagination. SNA Displays employs a team of SNAPros™—engineers, skilled project managers, systems experts, installation managers, and support staff—whose mission is total project satisfaction.

SNA Displays is headquartered in Times Square and has worked with clients to design and build some of the largest and most recognizable digital spectaculars in the world. Discover how Dreams Live Digitally® at snadisplays.com.

Thumbnail image: Aristide Economopoulos, NJ Adva

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