In celebration of New York Digital Signage Week, SNA Displays is thrilled to officially unveil its Times Square headquarters! The open house event will showcase the newly-renovated 20th-floor studio space and, most excitingly, the cutting-edge demo wall featuring several LED …
SNA Displays’ Times Square Headquarters Grand Unveiling Read More »
Despite a good deal of confusion – and unfortunately, misrepresentation – in the digital signage industry, bit depth is actually an important metric for purchasers, advertisers, and content creators to consider. Bit depth, sometimes referred to as color depth or …
Entendiendo el Pixel Pitch Para los peatones, el tráfico, los asistentes a eventos y otros consumidores, nada llama y capta la atención como la señalización digital. Las pantallas LED dinámicas demuestran ser superiores en la entrega de contenido y la …
SNA Displays recently created a highly engineered, custom display in the heart of downtown Los Angeles known as Circa. Consisting of two 35-story luxury residential towers, a 2-acre rooftop amenities deck, and space for multiple high-end retail and dining establishments, …
In the world of digital signage, there are two prominent display technologies: LCD and LED. There’s also a considerable amount of misconception about these technologies and how they relate to each other or work together. The blame for much of …
In an article for Digital Signage Connection, Jason Kushner writes about a recent outdoor fitness event featuring Michelob ULTRA that took place at L.A. LIVE, the sports and entertainment district outside the STAPLES Center in Los Angeles, featuring 10 LED video …
The LED mega-spectacular at 20 Times Square was recently featured in a case study for Digital Signage Connection. This 17,000 square foot LED display manufactured by SNA Displays is the highest-resolution installation in Times Square history. The study details the background …
In a recent piece for MarTech Advisor, Craig Benner theorizes that the future of effective advertiser-consumer relationships may lie in consumers’ experiences of digital out-of-home-advertising. Benner, founder and CEO of Accretive Media, explains that “today’s consumer spends over 70% of their waking …
Dave Haynes of Sixteen:Nine recently sat down for a podcast with artist Refik Anadol at his studio in Los Angeles. If you’re not familiar with Anadol’s name, you’re likely familiar with his work. Anadol is the creative mind behind the stunning visuals …
Earlier this year, as part of an educational series on digital display technology, we published an article on Understanding Pixel Pitch. (You can download the eBrief here.) This article covers one of the most basic and important aspects of the digital display …
